The pink (#ed4d92) was first. We were sketching the logomark in the kitchen and someone had pulled out a bag of candies. The brightest one looked right against the dark navy we’d been testing for the background. We sampled the hex, dropped it in Figma, and the rest of the palette followed.
The yellow (#f6c544) matched a lemon drop. The cyan (#6cc7e6) was the wrapper of a mint. Navy (#134380) stayed because it’s the contrast everything else needs. Red (#d6253a) came last, when we needed an error color that didn’t break the rest of the system.
We didn’t sit in a meeting and pick colors that “felt premium.” We picked colors that read like candy because the editor was already built around the idea that writing should feel like the easy part of your day. The candy palette anchors the marketing. It does not appear in the editor chrome itself, which is the navy and white you’d expect, because the editor is supposed to disappear into the writing.
The lollipop on the homepage is real. The colors are real. The hex codes are in the docs.